This week on Digital Music Trends an interview with David Riley and Sam McGregor from Good Lizard Media. The company provides creative digital services and consultancy for the music industry. In the show we talk about the evolution of digital music marketing in the past five years, about some of Good Lizard’s most interesting campaigns, their outlook on social media, fan-bases and Direct-2-Fan sales. We tackle the issue of live music talking about how bands can potentially sell tickets directly to their fan-base and we also talk about the importance of training independent musicians to really understand the digital landscape and how to make the most of the new tools that are available to them.
If you want to know more about Good Lizard head to their website at www.goodlizardmedia.com where you will also find a very informative blog with some great tips on how to improve your online presence if you are an independent artist. Also you can get in touch with them via Twitter at www.twitter.com/goodlizardmedia.
Have a great week and ’till next time!
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